Publisac, owned by TC Transcontinental, is the leader in door-to-door flyer distribution in Québec. It reaches more than 3.3 million households in Québec and 5.1 million readers weekly.
The printed content and the Publisac plastic bag are both 100% recyclable.
In fact, separating the bag and its content in the bin facilitates recovery at the sorting facilities.
Flyers help local and regional businesses, small and large, attract nearby customers to the store.
It is also a first-rate distribution vehicle for weeklies in Québec, an important source of local information that supports democracy.
We are continuously working with our customers to optimize the type of paper used, flyer formats and quantities distributed.
We are also evaluating different alternatives to the current bag to further limit our environmental impact.
We are lucky to have such a thing in Montréal. It’s quite an impressive distribution channel, from the printing sites all the way down to the individual carriers that deliver to the doors.- Andrew Mulé, Vice President, Métro Média
